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What is Unicorn Smasher?

Unicorn Smasher is a chrome extension developed by AMZ Tracker team to help Amazon sellers about product research. It offers extensive information and data including product metrics, sales estimates, market analysis and more about every Amazon item. It is said that the data collected is based on Amazon and Google trends.

Unicorn Smasher chrome extension only works on the Amazon search results page. Besides, it only works with and Sellers can open the Amazon website, search for keywords, and then click on the “Unicorn Smasher” icon to see the various data about the item.

unicorn smasher

Unicorn Smasher Features

Now that’s where all the makerting magic happens. The repository of tools Unicorn Smasher chrome extension provides will not leave you indifferent given the list of alluring benefits every feature offers. From quality product research to painless analysis - the software has it all to help you tap into the best-selling items and derive immodest profits out of them. So here’s the whole collection of features the tool contains to saturate your sales with decent advancements: 

Organized Dashboard

No need to wonder why exactly this feature tops the list. The developers of this software have long ago made sure that no Amazon sales have the right to get launched if all the product data randomly hovers somewhere over the rainbow. That’s why they created a convenient dashboard to keep all of your research in one arranged place. 

Using the dashboard, you can check all necessary product parameters, including brand, number of sellers, price, rank, estimated sales and revenue, rating and others. On top of that, you can preserve your favorite items, choose among product variants, export to a CSV file and receive meaningful feedback. 

Sales Estimates

Not only does the software offer you a possibility to analyse products in terms of rating and demand but also take a realistic guess of what price will be the most appropriate for your product. For how can you launch sales without knowing if the entire product idea is worthy of entering the competition in the market? 

Luckily, you can put all hesitations aside because the tool enables you to check historical sales data based on accurate information from thousands of live products. This way, you can make forecasts without significant effort and evaluate product success at early stages. The only disadvantage of this feature is that it displays sponsored items first instead of putting organic ones ahead.

Canonical URLS

It often happens that two URLs appear to belong to the same product, making sellers second guess which one should actually rank in the search results. However, thanks to Unicorn Smasher, you can forget about this concern because the software allows you to find out how optimized product’s canonical URL is. 

Variation Statistics

If the data about particular product fluctuates, you can hardly detect all changes at once with a naked eye. And that’s where Variation Statistics comes in handy. This particular feature enables its users to get detailed visual metrics for each of a product’s child variations, meaning that you can easily check the presented information and make your own product prognosis. 

Export Tool

This feature is a true finding for Amazon sellers and entrepreneurs who need to process huge volumes of product data but have no possibility to store it in relevant format. Nonetheless, CSV format available for Unicorn Smasher chrome allows you to store tabular data in plain text with subsequent opportunity to return to this information anytime. 

In-Browser Analysis

It doesn’t matter if you want to get sales measurements or PPC metrics, you can now easily check all this information in depth directly in your browser as you navigate through Amazon. This feature is a real helper that speeds up your product research effort and facilitates the process of estimating the items’ worth.  

unicorn smasher chrome

Revenue Estimates

Similarly to the sales estimates feature, this one works by the analogous algorithm, filtering different revenue parameters and leaving you with clear information about the money being made in any niche. 

This tool is a must if you want to make your research rapidly without useless additional movements. Quick links allows you to proceed to all products’ listings right from your organized dashboard . This invention will help you accelerate product search, thus granting you smooth transition to the needed item in seconds.   

AMZ Tracker Integration

Detecting market gaps has never been easier with this feature. To maximize the net effects from product analysis, AMZ Tracker’s Sales Tracker and On-Page Analyzer work in tandem. By opting for this tool, you can track items of your choice more effortlessly . 

Chrome Extension

Install the program into your Chrome to receive meaningful updates automatically anytime, anywhere. 

unicorn smasher extension

Unicorn Smasher Pros

•    It has friendly features and is simple to use.

•    It will enable a complete list of product details such as product price, its market rating, along with its ranking and customer feedback review.

•    It is available in both free and paid versions.

•    You can easily manage all your search results inside the dashboard for future use.

•    You can also export your search report to the CSV.

Unicorn Smasher Cons

•    The free version of the extension is not accurate with its results. But its paid version can bring you with accurate and reliable results. This data accuracy data issue has been reported even by customers in the sales estimation counter.

•    They have extremely poor customer service. Most of the articles on their website are out of date and old. If you just sent an email to the support system if you are looking for any help.

unicorn smasher chrome extension

Unicorn Smasher Pricing Discount with Coupons Code

Most reviews lead with the fact that Unicorn Smasher is free. Technically, that’s true. There is a free Chrome extension available. There’s also a paid version that’s $49.

Because Unicorn Smasher is part of the AMZ Tracker family, the predominant theory is that AMZ Tracker provides Unicorn Smasher for free to upsell other services. Normally, we would admire the hustle, but Unicorn Smasher has some significant issues, which we’ll get to in a moment.

Jungle Scout, on the other hand, is not free. When you purchase a plan, you can choose to get the Chrome extension or the web application, or you can bundle both for a discount. The price you pay varies based on the number of orders your Amazon account gets each month. You also get a price break if you pay for an annual subscription as opposed to a monthly payment.

At the time of publication, the least expensive plan was $69 for a bundled monthly subscription or $49 per month when paid annually. You don’t have to use both the Chrome extension and the web application, but we recommend it for maximum functionality.

However, if you’re on a tight budget, the Chrome extension by itself is just $19 a month when paid annually.

unicorn smasher reviews


Overall, Unicorn Smasher is a fair Amazon product research tool which is not as good as it advertised. You need to already keep a product idea in mind beforehand because this is a research tool to help you know about estimated sales and revenue of the product you want to sell. It won’t help you if you have no ideas about what categories you’re going to sell.

Unicorn Smasher can fulfill your requirements completely if you’re new to the Amazon selling or simply want to make a product research and draw inspiration from the information it offers. If you have an in-depth knowledge of Amazon and need more comprehensive information, Unicorn Smasher maybe not suitable for analyzing and tracking the competitors.

Compared to Jungle Scout, free and easy-to-use are the biggest features of Unicorn Smasher, they are also the reasons why it is so popular among Amazon sellers.



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