What is Product Mafia?
Product Mafia is a dropshipping tool solution for product and advert research. It’s mostly for product research for Shopify store owners, and there is also an ad spy feature that provides users with all kinds of analytic data regarding successful Facebook ads for winning products.
Product Mafia Key Features Reviews
The core feature of Product Mafia is the aptly named Product Spy. This is a product spying tool that lets you analyze countless winning products curated by Product Mafia, which can then be added to your Shopify store in just a few clicks, potentially saving you hours of research.
Essentially, it’s a product research function. You can browse through countless products, apply different filters, and view analytics on each one, then make an informed decision on whether they are worth pursuing in your own shop.
There is a lot to like about this feature. It’s simple and easy to navigate, with categories and tags making it easy to filter out your searches for finding niche products.
While it may not have the same volume of products as some other product research tools, it focuses on quality over quantity – plus there are loads of products available anyway.
Simply click on a product link to get all kinds of useful information including a description, selling price, product cost, and profit margin. Product Mafia hasn’t shared where it gets this price info from but it’s likely AliExpress, which is where most dropshipping products are sourced these days.
There are additional links for more info on each product. Profits show stats on profit margin CPA, and net profit, giving further insight into the potential profits you can make from any product.
Analytics gives a breakdown of stats that includes where the product was sourced, the total orders of that product, votes, and the average reviews, while the Engagement tab shows likes, comments, shares, and reactions the product received across different social media platforms.
This is all very useful info for product research, giving a clear indicator of how suitable a product is for selling. Hot products tend to have high figures, but you may also find some hidden gems with the potential to become in demand, especially if you know what trends to look for early in a product lifecycle.
There is also a selection of links that you can find the supplier of the product from different sources like AliExpess, Alibaba, Amazon, and eBay. AliExpress is probably the best link to use for dropshipping, so if you want to find a supplier for the product be sure to check the links.
Moreover, this info is very useful for more additional product research, as you can check where the products are supplied from and where they are being successfully sold, especially using the FB Ads option.
For more in-depth research on Facebook Ads, there is a dedicated section where you can see all the different Facebook Ads for that specific product, which can be a great way to strategize and implement your own ads, especially considering you can easily copy and paste links to Facebook videos from these ads.
The social media data doesn’t end there. Product Mafia also provides recommendations for Instagram influencers, which is a great feature because can find information on influencers that may be able to help market and sell these products with shout outs.
Product Mafia also gives info regarding copyright of the product, letting you check the status of a product. If it’s safe to use then you’ll see a disclaimer saying that according to their research none of the products come with copyright risks.
Basically, just look at the traffic light graphic to see if it’s suitable for use. Green means you have the all-clear, yellow means to proceed with caution as there may be a patent or copyright for the product, while red means do not sell.
Copyright is a big issue troubling many other dropshipping software solutions, so knowing a product is safe to sell gives the peace of mind that you won’t be dealing with any copyright problems down the line.
Targeting is basically information on potential target demographics for the product, which is a good feature for newbies looking for help on how to best target their ad campaigns.
Then finally we have reviews, which is basically a link to AliExpress reviews. These are rarely the best quality reviews so you probably don’t want to import them to your store, although the option is there if you want to do so.
Product Mafia Pros
• Product Spy is easy to navigate
• The how-to demo videos are really informative
• There's a useful blog and support forum
• It’s less well-known, so fewer people are looking at its products, giving you a competitive edge
Product Mafia Cons
• Some users report that Product Spy's customer service is slow to respond to their queries. But, the majority of these complaints appeared to surface before Product Spy overhauled its customer support strategy. So, take these comments with a pinch of salt!
• Some aspects of the software have been described as 'clunky.'
Product Mafia Prices And Discount with Coupon Code
You can try Product Mafia for $1 during the first month, then after that, it's $49 a month.
Product Mafia is flying under the radar and this is one of its biggest advantages. The product listings are varied and most of them have lots of potential for hot sellers, although it helps to get in early to avoid any stagnation.
The functions of the Product Spy tool are some of the most useful. It’s great for product research and saves a lot of time and effort thanks to the daily recommendations while making it easy to source suppliers for the products.
The Ad Spy is another incredibly useful feature for researching successful Facebook Ads, which you can use to develop your own ad strategies for your dropshipping business. The extension is a nice extra but isn’t as quite useful as the two core functions for product and advert research.